Easyway Informer ENewsletter |
Volume 2 - Issue 1 |
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What is Podcasting?
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What is a podcast?
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Why are podcasts so popular?
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Do I need an iPod?
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How does a podcast differ from streaming audio?
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What makes a podcast different than a radio program?
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How can I listen to podcasts?
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Where can I find podcasts?
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How do I create a podcast?
These are some of the questions you might be asking if, like many people, you are confused about podcasting.
To boil it down, a podcast is simply an audio file created along with some computer code that enables the file to be downloaded to your computer.
That’s it. At its core, a podcast is just a computer audio file.
2005 may well be known as the Year of the Podcast. In a surprisingly short amount of time, the terms “podcast” and “podcasting” have burst upon our media landscape with remarkable intensity. It seems everywhere you turn these days, whether it is the website of the local newspaper, national public radio stations, or your next-door neighbor, everybody seems to be offering podcasts.
It helps to think of a podcast as a radio show delivered to your computer. Like a radio show, podcasts often consist of episodes released on a regular, periodic basis or can be special, one-time events. Unlike radio, where you are limited to what the broadcaster is providing in your reception area, podcasts enable you to reach out across the geographic-boundlessness of the Internet and choose what you want to listen to, when you want to listen to it, and how you want to listen to it. Also unlike broadcast radio, podcasting can use a subscription model, enabling you to have your favorite shows automatically delivered to your computer. In this manner, podcasting has been likened to TiVo for the Internet.
As websites seemed to blossom everywhere overnight, in much the same way so have podcasts. Because the technology behind podcasting is relatively simple, distribution of podcasts has become a sensation. Podcasts provide traditional media another outlet for distribution and, like blogs, have also posed a populist alternative to corporate-controlled content.
This article will provide an introduction to podcasting, offer some ways to get you started, give you a look into the Next Big Thing (“vodcasting,” or “screencasting”), and point you to resources for further exploration.
*This is an excerpt from an article written by Jim Williamson of the UCLA Office of Instructional Development. To continue reading the rest of this excellent article, click here....
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How do I find what other websites are linking to my website?
Type the following into the address (URL) line:
- In Yahoo, FAST & Alta Vista: link:http://yourdomain.com
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In Google, AOL & HotBot: link:yourdomain.com
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In MSN: linkdomain:yourdomain.com
You can also go to: marketleap.com and do a “Link Popularity Check”, which tells you how many sites are linking to yours.
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Why do I want my email to be myname@mybusiness.com?
- It makes people type your name and your business name! Therefore, they are more likely to remember you!
- It sounds permanent! Using a free address such as myname@hotmail.com leaves them wondering if you'll be out of business soon, or have only been in business a short time.
- People that use free addresses are the same ones who say, "I'm not very good at computers." Technically savvy people say, "I'll have my tech people look into that." Which of these two businesses would YOU choose?
- Your business should not depend on a free email provider. You can't fire MSN!
- You can use your catch-all email account that comes with your hosting to indentify spammers, thus eliminating them!
You can have email (several accounts) even without having a website for $50/year! Please email us for more information.
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